What is first thing in the Web site and on every page of the Web site that Google search? It is the title of the page, of course. In fact, with regard to Google, the page title (the text in the title bar blue in the upper part of the page that the wing has the buttons to minimize and maximize) is the most important text of all.
When Google finally descends to the text on the page, has to do a lot of text of spiders to learn something about a Web site of. Any words you've identified with the keywords tool, should guide them without any keyword stuffing. You need appropriate text that means something. Use of text features prominently among the most important search engine optimization techniques. An important thing to bear in mind is that the prominence of keywords. This means that most important keywords that should address your Web site that perhaps comes in the first lines of pair of HTML for your Web page.
The words on your page to link to other parts of the Web site, those words are important in terms of Google. Those who have to be keywords. Otherwise, Google will not think that page leads to our anything important to you. And while we're on the subject of the links, make sure that there are text links from your home page for each important page on your Web site.
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